Exchange Binance and one of the largest asset managers Franklin Templeton announced a partnership to create tokenized investment products.
The idea of unifying the global trade infrastructure Binance and Franklin Templeton’s expertise in compliant tokenization, particularly through the blockchain-based Benji platform, has been well received by investors.
Following the announcement of the exchange’s cooperation token BNB quickly rose to a new record high of around $900.
Franklin Templeton’s Benji platform, already used for tokenized money market funds, will see wider adoption thanks to the ecosystem Binance.
According to Forbes, by early 2025, the total market value of tokenized assets (RWA) on public blockchains will have grown to nearly $18 billion, up significantly from around $10 billion a year ago.
Both companies aim to offer products with faster settlement, transparent pricing, and competitive yields. These features could allow blockchain-based assets to directly compete with traditional securities.
By merging with the largest exchange by trading volume Binance, Franklin Templeton gains direct access to millions of users worldwide, which will undoubtedly accelerate the mass adoption of tokenized finance.